I write a lot about search on this blog – it’s my first love and most experienced field of study in the larger subset of digital […]

We all know the importance of online reviews.   Public reviews play an important role in the decision making process for customers – from small businesses […]

Late last year, I briefly touched on search in the AI era, and mentioned how many modern LLM interfaces go hand-in-hand with the search domain and […]

The end of the year is often a time for reflection and planning for the New Year for many small businesses.       From maintaining […]

Way back, earlier this year I mentioned how knowing where your customers are is an important piece of alignment (see The Alignment Delta for more details). […]

“Reviews make your business real.”       We can learn a lot through reviews & feedback regardless of where they’re being offered — feedback loops […]