February 2, 2026
Last year in this blog I mentioned the importance of understanding what matters most to your best customers. This can be a helpful starting point […]
January 26, 2026
Welcome to 2026 – it’s good to be back writing again in the New Year. Last year in this blog I went into detail […]
December 15, 2025
This post will be short and sweet today – just a simple thank you for following along this year on this blog. It’s […]
December 8, 2025
The end of the year is often a time for reflection and planning for the New Year for many small businesses. From maintaining […]
December 1, 2025
With Thanksgiving now fully behind us in 2025 (already!), for many small businesses the months of December through February can present challenges on many fronts. […]
November 24, 2025
2025. It’s hard to believe 2025 is almost over – it’s been an incredible year so far & there’s a lot to be […]
November 17, 2025
A few weeks ago I mentioned the importance of creating a very clear description of who, exactly, your best customers are. Without this description […]
November 10, 2025
Way back, earlier this year I mentioned how knowing where your customers are is an important piece of alignment (see The Alignment Delta for more details). […]
November 3, 2025
There are few guarantees when it comes to starting and growing a successful small business. From the early phases of getting a foothold in […]
October 27, 2025
“Where do you get your ideas?” “What should I write about?” These are some of the most common questions I […]