December 15, 2025

See You In The New Year: Looking Forward To 2026

This post will be short and sweet today – just a simple thank you for following along this year on this blog.       It’s […]
December 8, 2025

End Of Year Review: How Do Your Reviews Stack Up In 2025?

The end of the year is often a time for reflection and planning for the New Year for many small businesses.       From maintaining […]
December 1, 2025

Be Local: 4 Ways To Win The End Of The Year Turn

With Thanksgiving now fully behind us in 2025 (already!), for many small businesses the months of December through February can present challenges on many fronts.   […]
November 24, 2025

Gratitude Week: 3 Things I’m Grateful For (So Far) In 2025

2025.       It’s hard to believe 2025 is almost over – it’s been an incredible year so far & there’s a lot to be […]
November 17, 2025

Decision Axes: What Matters Most To Your Best Customers?

A few weeks ago I mentioned the importance of creating a very clear description of who, exactly, your best customers are.     Without this description […]
November 10, 2025

Location, Location, Location: When Proximity Can Tell You About Quality

Way back, earlier this year I mentioned how knowing where your customers are is an important piece of alignment (see The Alignment Delta for more details). […]
November 3, 2025

Repetition, Reputation & Relevance: Controlling Your Small Business Digital Destiny

There are few guarantees when it comes to starting and growing a successful small business.     From the early phases of getting a foothold in […]
October 27, 2025

Keep It Simple: Choosing Topics For Your Small Business Content

“Where do you get your ideas?”       “What should I write about?”       These are some of the most common questions I […]
October 20, 2025

A Closer Look: Who, Exactly, Are Your Best (Ideal) Customers?

The last few weeks I’ve gone through some items you can sharpen up before 2026, along with some thoughts on what you can do to help […]
October 13, 2025

Finding Your Why: Creating A Difference To Go Further In 2026

Last week I mentioned some quick wins you can get done before the end of 2025 to set you up for a great 2026 and this […]