March 16, 2026

Do You Know Your (Demand) Rhythms?

With spring coming up quickly, it’s often the time when demand rhythms start to shift for many industries.   Demand, of course, is the desire & […]
March 9, 2026

Stay Focused: What Do You Really Want For Your Small Business?

Focus.     A few weeks ago I mentioned that this and fundamentals as being some important areas to make your core strengths in 2026.   […]
March 2, 2026

What Are Your Reviews Telling You?

We all know the importance of online reviews.   Public reviews play an important role in the decision making process for customers – from small businesses […]
February 23, 2026

Symmetry: Making Your Online & Offline Representation Seamless

I write a lot about balance when it comes to digital marketing.     Balance is crucial in many respects – from fending off volatility coming […]
February 16, 2026

Marketing Balance Revisited: Why It’s More Important Now Than Ever For Small Businesses

Last year I mentioned the importance of balance when it comes to digital marketing for small businesses.     In that post I described how keeping […]
February 9, 2026

New Surfaces, Old Ways: Staying Customer-Centric In The AI Search Era For Small Businesses

Late last year, I briefly touched on search in the AI era, and mentioned how many modern LLM interfaces go hand-in-hand with the search domain and […]
February 2, 2026

What Are You Really Offering?

Last year in this blog I mentioned the importance of understanding what matters most to your best customers.   This can be a helpful starting point […]
January 26, 2026

Focus And Fundamentals: Make Them Your Core Strengths In 2026

Welcome to 2026 – it’s good to be back writing again in the New Year.     Last year in this blog I went into detail […]
December 15, 2025

See You In The New Year: Looking Forward To 2026

This post will be short and sweet today – just a simple thank you for following along this year on this blog.       It’s […]
December 8, 2025

End Of Year Review: How Do Your Reviews Stack Up In 2025?

The end of the year is often a time for reflection and planning for the New Year for many small businesses.       From maintaining […]