July 28, 2025
The customer story. It starts with a catalyst (some problem or desire) for your customer. Your customer looks to various […]
July 21, 2025
If you’ve been following along on here this year, you probably know that I’m a bit of a Mathematics nerd. From my posts […]
July 14, 2025
We’re right in the thick of another summer season and for small businesses, that can mean many things. Over the past 16 years […]
July 7, 2025
You’ve just closed a new sale for your small business. Vibes are high and you’re on Cloud 9. You’re excited, […]




