July 28, 2025

The Post-Service System Delta: Continuing The Customer Story Beyond The Sale

The customer story.       It starts with a catalyst (some problem or desire) for your customer.       Your customer looks to various […]
July 21, 2025

Sharper: Mathematics Can Separate The Good From The Great (And Growing) Small Businesses

If you’ve been following along on here this year, you probably know that I’m a bit of a Mathematics nerd.       From my posts […]
July 14, 2025

Planting Seeds: Using Long-term Thinking To Stay Ahead (Of Everyone)

We’re right in the thick of another summer season and for small businesses, that can mean many things.       Over the past 16 years […]
July 7, 2025

The Onboarding/Scheduling Delta: Creating Seamless Service/Project Experiences

You’ve just closed a new sale for your small business.       Vibes are high and you’re on Cloud 9.       You’re excited, […]