The Small Business Sidekick Blog
All things marketing for small businesses and entrepreneurs.
April 28, 2025
There are few guarantees in the small business world (or in digital marketing for that matter). However one thing that can be guaranteed is […]
April 21, 2025
With your small business properly aligned with its ideal customers & differentiation identified and in place, now it’s time to look at ways to build (and […]
April 8, 2025
In my last post here, I went over the “alignment delta” and how starting with search marketing can help small businesses align their digital marketing efforts […]
March 25, 2025
In my previous post here, I walked through my journey through digital marketing, viewed through the lens of my Mathematics background. In that post […]
March 10, 2025
“Mathematics” can be a scary word for many folks. For those that find the field of Mathematics to be a bit scary, it can […]
February 22, 2025
It’s been a few years since I’ve written here on Small Business Sidekick’s official blog (most of my previous posts will be refreshed here in the […]






