The Small Business Sidekick Blog

All things marketing for small businesses and entrepreneurs.

August 18, 2025
Search In The AI Era: The Elephant In The Room
Published by Daniel A. Dahlen on August 18, 2025

Search In The AI Era: The (Quiet) Elephant In The Room For Small Businesses

If you’ve been following along on this blog for long enough, you’ve noticed there hasn’t been much mentioned on the AI or Large Language Model fronts […]
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August 11, 2025
Connecting the Dots: Digital Marketing Layer Unraveled With Alignment
Published by Daniel A. Dahlen on August 11, 2025

Connecting The Dots: Unraveling Digital Spaces For Small Businesses, Part II

As a follow up to last week’s post on Unraveling Digital spaces, today I want to push things a bit further to apply the digital layer […]
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August 4, 2025
Digital layers of the web - a guide for small business owners
Published by Daniel A. Dahlen on August 4, 2025

Digital Layers: Unraveling Digital Spaces (And How They Fit Together) For Small Businesses, Part I

Facebook, Instagram, Google, TikTok, Reddit, Pinterest, ChatGPT.       The list of digital platforms for small business owners to learn, explore – and leverage – […]
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July 28, 2025
The Post Service System Delta: Continuing The Customer Story
Published by Daniel A. Dahlen on July 28, 2025

The Post-Service System Delta: Continuing The Customer Story Beyond The Sale

The customer story.       It starts with a catalyst (some problem or desire) for your customer.       Your customer looks to various […]
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